> Slurpee - 2016 Rebrand
For young people, Slurpee isn’t just a drink; it’s an experience. Our aim was to capture that experience in the visual identity, which I got to create many moons ago. Everything – from the cups to the in-store Slurpee zone – was designed to encourage young peeps to mix, pour, taste and have fun.
We collaborated with 4 awesome Aussie artist and gave this much loved icon a refresh.
